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Bio & Resume

Longer Bio

Seasoned technology leader and software engineer Sam Itani is committed to maximizing the usability, acquisition, conversion and retention of digital experiences. His 15 year career, including technical positions at Google and Al Jazeera, encompasses UI/UX design, web/mobile development and end-to-end product strategy. Sam's deep understanding of the complete tech stack enables him to provide clients with distinctive value and exceptional results.

Sam has improved the performance of various digital products with a global audience thanks to his experience in software development, UX, product management and technical consulting. Aljazeera.com's redesign and emirates.com's page speed optimization are two notable instances, with 40 million and 15 million monthly views, respectively.

Complementing his technical expertise, Sam is also a talented media trainer and speaker who frequently uses his knowledge to present cutting-edge talks, workshops, and conference panels on technology and user experience. His contributions to the industry have included appearances at Step Conference, Emerce EDAY, Arabnet and IBC.

Sam's most recent position at Google entailed collaborating with leading businesses to advance the experience of  their mobile sites and apps. He accomplished this by leveraging knowledge of consumer behavior and preferences and emphasizing the application of best practices for mobile success.

In brief, Sam strives to create online experiences that are wonderfully useable, incredibly fast, and wildly successful. This enables a win-win situation where online users have a quicker, more intuitive, and more gratifying user experience, and companies see increases in conversions and end-to-end user satisfaction.

Short Bio

Sam Itani is a technology leader and software engineer with 15 years of experience in UI/UX design, web/mobile development, and end-to-end product strategy. At Google and Al Jazeera he launched and improved numerous digital products with massive global audiences. Sam collaborates with leading businesses to advance the experience of their sites and apps, using his insight into user behavior and emphasizing best practices for online success. Complementing his technical expertise, Sam is also a talented speaker with notable appearances at Step Conference, Emerce EDAY, Arabnet and IBC.

Technical Competencies

  • Development:
    HTML5, CSS, TS (JS), React, Next.js, SQL, Tailwind, Astro, Svelte, Python, PHP, Wordpress
  • Design:
    Figma, XD, Photoshop, Illustrator, InDesign, Premiere, DaVinci Resolve, Fusion 360
  • Data/Info:
    Excel, Tableau, Airtable, Notion, Markdown, typing 100+ WPM
  • Collaboration:
    Google Workspace, Office, Lark, Jira, Slack, Linear

Work Experience

Mobile Assets Lead, MENA

Google

Oct. 2018—Oct. 2022

Dubai, U.A.E.

Led Google’s regional efforts in mobile web and app excellence, strategizing with and elevating top-tier advertisers and partners as a performance and UX expert

Highlights: Emirates Airline, KFC, Flynas, FCA Group, L'Oreal, Noon, Jawwy

Project Lead, AJ Contrast

Al Jazeera

Jan. 2016—Jan. 2018

Doha, Qatar

As an internal entrepreneur, incubated new R&D and editorial teams in cutting-edge production and technology experimentation that moved and shook the media industry.

Highlights: Established VR and 360 video production, Partnerships with Oculus, Nokia, Samsung, Amnesty International, Keynotes at Newsrewired, Arabnet

Senior Researcher, Innovation

Al Jazeera

Feb. 2014—Jan. 2016

Doha, Qatar

Pioneered the Canvas open innovation initiative and managed its global community, while pushing forward new projects in media technology.

Highlights: 14-camera 360° 3D video rig design and IBC exhibition, Canvas Media Innovation Hackathon

Senior Analyst, Interactive Media

Al Jazeera

Jan. 2011—Feb. 2014

Doha, Qatar

Digital product management for public-facing flagship websites, information architecture for new and existing properties and iOS app development.

Highlights: AJ English site redesign, AJ Turk and AJ Balkans launches, AJ English iPad app

Interactive/Mobile Developer

RED Method

Feb. 2009—Mar. 2010

Austin, Texas, USA

Developed rich mobile and web apps in Objective-C and PHP, as well enterprise application prototypes in Flash.

(RED Method: software and prototype design company specialized in mobile experiences and enterprise solutions)

Highlights: Automilez iOS launch, McKesson vitals monitor prototype, AT&T Labs messaging prototype

Senior Interactive Developer

Launchpad Creative

Sep. 2007—Jan. 2009

Austin, Texas, USA

Designed and developed Flash, PHP, and CSS-based websites, database driven Web apps and a computer-vision Processing installation.

(Launchpad Creative: creative agency specialized in branding, design and development for web, mobile, and other interactive media)

Highlights: Alicia Keys album website, Members Only relaunch website, Philips GoGear interactive installation

Full Stack Developer

Freelance

Jul. 2005—Jan. 2011

Austin, Texas, USA

As a Web and Actionscript/Flash developer, delivered interactive websites/apps and prototypes, as well as backend hosting and services.

Highlights: Flash work for BAH! Design agency, website for Belal Hibri, colorist of Oscar-nominated films, Arab Image Foundation website